Priceless (2006)

Genre(s): Comedy
First Look Studios || R - 102 minutes - $28.98 || November 18, 2008
Reviewer: Brian Oliver || Posted On: 2008-11-12

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.:: F I L M ::.
The Film

.: F E A T U R E S :.

Special Features

.:: V I D E O ::.

.:: A U D I O ::.

.:: O V E R A L L ::.
Director: Pierre Salavadori

Theatrical Release Date: March, 28, 2008

Supplemental Material:

Technical Information:
  • Number of Discs: 1
  • Widescreen (2.35)
  • French (Dolby Digital 5.1)
  • Subtitles: English, Spanish

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.::THE FILM::.

Priceless is a simple story with simple characters, but it’s simply charming.

The film stars Audrey Tatou as a cute gold digger, named Irene, who only goes after rich guys for their money and in turn, the rich (old) dudes get to sleep with a younger woman. Irene is, simply, materialistic and loves money and expensive things.

One night she and her credit card/boyfriend, celebrate her birthday at a posh hotel. After being rejected by her man, after he falls asleep, she wanders down to the hotel bar where she meets Jean (Elmaleh), a shy guy who she mistakes for a wealthy man due to his expensive cigar given to him by a rich patron. Truth is Jean is a lonely man who tends the bar and in fact, has little money.

Irene and Jean have a night they’ll never forget, but come morning, she’s is gone. Life goes on for Jean at his dead end job until... one year later when Irene and her cash cow return for her birthday again. Jean takes this opportunity to continue his charade, though this time Irene discovers the truth, but not before her boyfriend finds out and breaks things off.

Irene tries her best to find another rich man to fulfill her every shopping whim and instead cannot shake poor guy Jean. Cruelly, she shows Jean that he’s out of his league, draining him of all of his money via shopping trips and expensive meals. Broke and heartbroken, Jean turns the game around on Irene after finding his own rich gal who gives him whatever he wants in return for, well, companionship. Soon it becomes a competition between the two.

It’s a good thing this film has charm and two authentic actors in Audrey Tatou and Gad Elmaleh otherwise these would two of the most selfish and unlikeable characters I’ve seen in cinema in a long time. Obviously their beaus know what’s going on that each are wanting the other for money getting something in return, but the way its portrayed doesn’t come across very well.

Before I said this was a simple story, and it is. On the one hand, this is very much a typical romantic comedy that you’d see here in the States. Boy meets girl, girl believes guy is rich, they fight, compete before finally discovering their feelings for each other. And even though I wanted not to like either character, by the end I found this film to be charming. But that’s the extent of it.

Priceless has a decent story and good leads but it’s also fairly forgettable like all the other clichéd romantic comedies. It does have a touch of Breakfast at Tiffany’s to it, including amazing-looking actresses (Hepburn/Tatou) and I can’t think Hollywood won’t try to remake this one considering they’re running out of ideas anyway. I can see it now: a Judd Apatow Production starring Seth Rogen (or Jason Segel) and Anne Hathaway with choice cameos for their rich counterparts (Robert De Niro, Joan Allen).


No special features included.


Priceless is presented in anamorphic widescreen with a 2.35 OAR. The picture looks good devoid of any dust or scratches that I noticed.

The film has a French Dolby Digital 5.1 track that gets the job done, though this is strictly dialog driven. English and Spanish subtitles are available.


Priceless is a movie that works only for the charming performances of its two leads. Take them out, and you have a callous female lead and a somewhat stunningly pathetic male lead that could make the entire picture a disaster. Instead, Tautou and Elmaleh have good chemistry with one another and make this a recommended rental or purchase.